June 16, 2014 – Allentown, PA
Creating a unique visitor experience for one of childhood’s most iconic brands is no easy task. Fortunately, Crayola did not need to look far to hire Boyle Construction to manage the multimillion dollar renovation of the Crayola Experience.
The two Lehigh Valley companies teamed up last year to rehabilitate five connected historic buildings in downtown Easton for the new Crayola Experience.
“It’s nice to have our work recognized but a bigger reward is seeing how successful the Crayola Experience turned out,” Sean Boyle, president of Boyle Construction, said. “A global company like Crayola has a lot of options when it comes to construction management. The Lehigh Valley business connection is strong and we’re always happy to work with a local company.”
Boyle’s construction management services was lauded recently by the Construction Management Association of America which awarded the firm a 2014 Project of the Year Award from the Mid Atlantic Chapter for private sector projects under $20 million.
Construction on the project lasted 15 weeks. Boyle was tasked with scheduling all contractors to ensure the project was completed on-time for opening day, as well as monitoring costs to come in on budget. The 60,000-square-foot Crayola Experience features 21 unique exhibits created exclusively for Crayola as well as customized flooring, fixtures, and crayon columns. “Our transformation to the new Crayola Experience has been astounding. It’s taken our attraction, which draws roughly 400,000 people per year into downtown Easton, to a whole new, colorful level,” Crayola Experience General Manager Dan Aylward said.
Boyle previously won Project of the Year awards from CMAA for the 21st Century Town Square at Steelstacks and the North Street Parking Garage, both in Bethlehem.
Crayola LLC, based in Easton, PA, and a subsidiary of Hallmark Cards, Incorporated, is the worldwide leader in children’s creative expression products. Known for the iconic Crayola crayon first introduced in 1903, the Crayola brand has grown into a portfolio of innovative art tools, crafting activities, and creativity toys that offer children innovative new ways to use color to create everything imaginable. Consumers can find the wide array of Crayola products in the “Crayola Aisle” at all major retailers.
About Crayola Experience:
Discover the magic of color at the world’s only Crayola Experience! Twenty five one-of-a-kind, hands-on attractions throughout more than 60,000 square feet await families in Easton, PA — the birthplace of Crayola crayons. Bigger, brighter, and bolder than ever, the colorful adventures of Crayola Experience help kids and adults alike explore art and technology, express their creativity and experience color in a whole new way. Now featuring new live entertainment! The Crayola Experience has drawn more than four million visitors since 1996. To learn more, visit www.crayolaexperience.com or join the conversation at www.facebook.com/crayolaexperience.
ABOUT BOYLE CONSTRUCTION: Boyle Construction, Inc. is one of the greater Lehigh Valley’s most respected construction management and design-build firms. Since its founding in 1977, Boyle’s strong reputation for hands-on service and quality has gained them a high percentage of repeat clients.
Contact: Boyle Construction, Inc. 1209 Hausman Road., Suite B., Allentown, PA 18104
Tel. 484-223-0726. Web: http://www.boyleconstruction.com.